Fashion Business Consulting & Mentoring
Two fashion industry experts. Two distinct specialities. Real advice for wherever you're stuck.
Building a fashion business takes more than a great idea.
You need to know how to develop and manufacture your products, build a commercially viable business, create a brand that stands out and find customers who want to buy from you.
At Etéliere, we bring together expertise across both sides of the fashion industry.
Nataša helps you with fashion design, product development, manufacturing, production, business finances and AI.
Vanja helps you with brand strategy, digital marketing, Shopify, ecommerce and business growth.
Two experts. Two specialities. One fashion business.
THE PRODUCT & BUSINESS FOUNDATIONS EXPERT
Nataša Pitra-Grbić
Design it. Produce it. Make it viable.
From concept to collection, Nataša helps fashion founders navigate the creative, technical and commercial decisions behind bringing products to market.
As a fashion designer, entrepreneur and Head of Business Management & Innovation at LCI Melbourne, Nataša brings firsthand industry experience and education to the challenges of starting and running a fashion label.
Book Nataša for:
- Fashion Design & Collection Development — Turning ideas into commercially considered collections.
- Product Development & Sampling — Understanding the steps from concept to finished garment.
- Clothing Manufacturing — Finding and working with manufacturers, understanding MOQs, lead times and supplier requirements.
- Fashion Production — Planning production runs, managing suppliers and navigating production challenges.
- Fashion Business Finance — Product costing, pricing, margins and business financial planning.
- AI for Fashion Businesses — Exploring practical AI tools to improve workflows, planning and business processes.
Nataša is your person if you're asking:
"How do I actually make this product, produce it and make the business viable?"
THE BRAND & GROWTH EXPERT
Vanja Stace
Position it. Market it. Grow it.
From brand positioning to ecommerce performance, Vanja helps fashion founders build brands that connect with customers and grow commercially.
With over two decades of experience across ecommerce, digital marketing, customer experience and senior leadership roles in fashion and retail, Vanja brings a practical, commercially focused approach to building and growing online businesses.
Book Vanja for:
- Fashion Brand Strategy — Brand positioning, differentiation, target customers and messaging.
- Fashion Marketing — Marketing strategy, content, campaigns, social media and customer acquisition.
- Shopify & Ecommerce — Ecommerce strategy, website experience, merchandising and online store performance.
- Conversion Rate Optimisation — Identifying why customers aren't purchasing and how to improve conversion.
- Email Marketing & Retention — CRM, lifecycle marketing, customer loyalty and repeat purchases.
- Ecommerce Analytics — Understanding traffic, sales performance, customer behaviour and reporting.
- Fashion Business Growth — Identifying opportunities, prioritising investments and planning your next stage of growth.
Vanja is your person if you're asking:
"How do I build a brand customers want, reach the right people and grow my sales?"
